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Section: Old Russian Heraldic Art

Poster of the «New Bavaria» Brewery by Ivan Bilibin (1903)

The.Heraldry.Ru

An advertising poster of a beer company, the «New Bavaria» of St. Petersburg, by Ivan Bilibin (1876-1942), one of the foremost Russian graphic artists of his time.

The company, being the Golden medal winner of the all-Russian Industrial exhibition in Nizhny Novgorod (1896), was entitled to sport the Russian eagle (which privilege is not to be confused with the use «by appointment» by the Court suppliers).

The representation of the eagle, in spite of its officious meaning, is rather decorative than strictly heraldic (regarding the colours and the simplified escutcheon overall): despite of his passion for the beauty of armorial forms, Bilibin never had a chance to learn the subtleties of the science of heraldry.